Experience

My journey as an SEO Content Writer & On-Page SEO Specialist focused on driving organic growth through content and search optimization.

Professional Summary

Results-driven SEO Content Writer and On-Page SEO Specialist with 2+ years of experience creating SEO-optimized content that improves search rankings and drives organic traffic. Experienced in keyword research, content optimization, metadata creation, internal linking, and content strategy. Skilled at producing high-quality content that increases visibility, engagement, and business growth.

December 2024 — Present

SEO Content Writer & On-Page SEO Specialist

DevPumas

Create SEO-optimized content and implement on-page SEO strategies to improve search rankings and organic traffic. Manage content across WordPress and Next.js websites while monitoring performance through Google Search Console and Google Analytics. Conduct keyword research, optimize metadata, improve internal linking structures, and develop content strategies that align with business goals.

October 2025 — Present

Digital Marketing Manager (Self-Managed Business)

Thrift Shoes PK

Manage and grow an online footwear store through digital marketing, social media management, content creation, and Meta advertising campaigns. Develop marketing strategies that increase brand awareness, customer engagement, and online sales while handling customer communication and business operations.

January 2026 — May 2026

Sales Development Representative (SDR) & Content Writer

Packaging Bee (Remote)

Generated qualified leads through outbound outreach and market research while supporting the sales pipeline. Created SEO-friendly content and collaborated with marketing and sales teams to increase engagement, lead generation, and business growth.

Education

Bachelor of Business Administration (BBA)

2025 — 2029

Allama Iqbal Open University (AIOU)

Currently pursuing a Bachelor of Business Administration with a focus on business management, marketing, communication, and digital business strategies.

Skills & Expertise

  • SEO Content Writing
  • On-Page SEO
  • Keyword Research
  • Content Strategy
  • Meta Titles & Meta Descriptions
  • Search Intent Analysis
  • Internal Linking
  • Competitor Analysis
  • Content Optimization
  • Google Search Console
  • Google Analytics
  • WordPress SEO
  • Technical SEO Fundamentals

Tools & Technologies

  • SEMrush
  • Rank Math
  • Google Search Console
  • Google Analytics
  • WordPress
  • ChatGPT
  • SEO Detailed Extension
  • MozBar
  • AI Content Detection Tools
  • Plagiarism Checking Tools

Certifications

  • Google Search Console
  • Google Analytics
  • SEMrush SEO Toolkit
  • Content Marketing
  • SEO Fundamentals

Languages

  • English
  • Urdu
  • Punjabi